Scope of product planning
Following questions help to find the product.
1. Which product should be the form make and which is should by?
2. Should be the company market more products?
3. What new uses are there for each product?
4. What product back age and level should be used for each product?
5. How should the product still and design and what size, colors and materials should be product?
6. what quantity each item should be produce?
7. How should the product to prize?
Product line
A product line is a group of prouduct .that is crow sly related either because the functions in a some product are soul to some customer groups or marketing through the some types of outlets.
Product line decision
1. consumer fragrances
2. the topics of competitors
3. the form cost structure
4. changing market demand
5. buying and selling
6. product influence at market influence
7. company adjectives
8. product specification
9. elimination of absolute product
What is product?
The relationship between item and product lines from a gives product means be discovered the terms of three demands
1. Length of product
2. Width of product
3. Coincidence of product
Length of product means
The length of product means the first to the total number of idem it is a product
Width of product
The varsities are of from in each product line. In other words size, colors, models, prizes and quality offered with in each product line.
Coincidence of product
It a measure of closely related to various product line or two another the relationship may be due to the use of production requirement, distribution of channel, Consumer behavior and other characters.
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