Meta tags helps in proper indexing of the blog by the search engine. The search engine uses the meta tag to get an idea about the content. Suppose you put lots of keywords in the meta tag but the content is irrelevant, poorly written or copied from somewhere, than meta tag is not going to help you. Proper use of meta tag can give you good ranking in search engine result.

How to choose keywords for Meta tag

Use this keyword tool to get an idea about appropriate key words for your blog. https://adwords.google.com/select/KeywordToolExternal?defaultView=2 . Suppose I have created a blog on the Google Adsense. I just enter the pharse “google adsense” and keyword tool shows me number of related terms with their popularity. Let’s have a look.

Related terms                                Number of times searched
google adsense                                        550,000
adsense google                                        550,000
google adsense tips                                 2,900
google adsense top paying keywords    390
google adsense tip                                  590
google adsense money                           22,200
google adsense tags                                73
adsense money                                     49,500
google ad sense                                    14,800
google adsense adwords                      18,100
ad sense                                               49,500

Now you have to choose the most appropriate tags for the blog. It’s better to choose the keywords having less popularity because popular tags like ‘google adsense’ will create lots of competition and the blog will remain almost invisible in the search result. So, you can use terms like ‘adsense money ’, ‘ad sense’, ‘google adsense money’, ‘google adsense adwords’ and ‘google ad sense’ in the meta tag.

How to place Meta tag in the Blog

Some blogging sites provide the facility to attach meta data to the posts. There you just have to copy and paste these key words. But if you are using blogger.com than there is no direct option to put the meta tags in the blog. You have to edit the Template html code and place the following codes inside it.

<meta content='Description' name='description'/>
<meta content='Keywords' name='keywords'/>
<meta content='Author' name='author'/>

Step1 – Login to blogger.com
Step2 – Click on Layout under your blog title
Step3 – Click on Edit Html
Step4 – Go to Edit Template section
Step5 – Find the following code line

<b:include data='blog' name='all-head-content'/>

Step6 – Just below that code line place the modified above three statements. So, it looks like

<b:include data='blog' name='all-head-content'/>
<meta content='Free Expert advice on Ad sense, Adsense money ' name='description'/>
<meta content=' adsense money, ad sense, google adsense money' name='keywords'/>
<meta content='Js' name='author'/>

Step7 – Now click on Save Template

Meta tag analyzer tools

There are online Meta tag analyzer tools available where you can check the meta tags for search engine compatibility. You can visit these sites www.hypergurl.com/form.html or http://www.seocentro.com/tools/search-engines/metatag-analyzer.html . This will help to find any error in the meta keywords, meta description or in the title. It also shows the web page load time and the size of web page.

Meta tags are really helpful in optimization of the Website or Blog. So use them for your benefit and get more number of visitors !!

• Written by Sameer.
• In category Other.
• 15 years ago.

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